About
Technaya is a phygital fashion house and XR clothing studio creating sustainable, inclusive alternatives to traditional clothing through AR garments, virtual fashion, biodegradable 3D-printed pieces and smart fabrics. By merging fashion, technology and circular design principles, we minimize material waste while empowering diverse self-expression across physical and digital spaces. Our solution redefines how cities can integrate sustainable, creative technologies into public experiences, cultural innovation and future urban lifestyles.
4: Sustainability, Environment and Biodiversity
- Digital fashion: XR garments, AR wearables, 3D-printed sustainable pieces and smart fabrics — directly addresses environmental sustainability by reducing waste and rethinking traditional fashion production.
- Offering innovative solutions that reduce reliance on physical manufacturing, one of the biggest polluters globally.
- Contributes to circular economy thinking, zero-waste principles and ecological innovation.
- A clear alignment with urban sustainability and digital transformation goals, especially when considering smart cities and future-oriented public engagement through tech.
3: Citizen Engagement, Democracy and Wellbeing
- Fosters public participation through interactive digital fashion, AR experiences and virtual garments that can be used in public events, exhibitions, or even urban installations — encouraging people to engage with their identity and environment in new ways.
- Promoting self-expression beyond physical norms, empowering people of all body types, genders and backgrounds. This supports mental wellbeing, belonging and social inclusion.
- Democratizing fashion: by removing physical and financial barriers to fashion and design, Technaya enables broader access to creative expression — which resonates with themes of democracy and equal participation in the digital age.
- Digital culture in cities: our business connects to how people interact with city spaces and each other using immersive media and XR technologies for self-expression — enhancing cultural vibrancy and community connection.
4: Sustainability, Environment and Biodiversity
- Digital fashion: XR garments, AR wearables, 3D-printed sustainable pieces and smart fabrics — directly addresses environmental sustainability by reducing waste and rethinking traditional fashion production.
- Offering innovative solutions that reduce reliance on physical manufacturing, one of the biggest polluters globally.
- Contributes to circular economy thinking, zero-waste principles and ecological innovation.
- A clear alignment with urban sustainability and digital transformation goals, especially when considering smart cities and future-oriented public engagement through tech.
3: Citizen Engagement, Democracy and Wellbeing
- Fosters public participation through interactive digital fashion, AR experiences and virtual garments that can be used in public events, exhibitions, or even urban installations — encouraging people to engage with their identity and environment in new ways.
- Promoting self-expression beyond physical norms, empowering people of all body types, genders and backgrounds. This supports mental wellbeing, belonging and social inclusion.
- Democratizing fashion: by removing physical and financial barriers to fashion and design, Technaya enables broader access to creative expression — which resonates with themes of democracy and equal participation in the digital age.
- Digital culture in cities: our business connects to how people interact with city spaces and each other using immersive media and XR technologies for self-expression — enhancing cultural vibrancy and community connection.

